l44 Responsible Gambling — Your safety is our priority
Enjoy betting as entertainment — l44 wants you to stay in control at all times. On this page you will find ways to set limits, warning signs to watch for, and where to get help.
Gaming is entertainment — not a burden
You must be at least 21 years old to register at l44. This platform is strictly prohibited for minors. For details on our age verification process, see our Terms and Conditions page. Any account found to be used by a minor will be closed immediately.
Casino and sports betting are entertainment — they are not a reliable source of income. l44 always wants our users to play with a healthy mindset and within their own set budget. Gambling addiction is a recognised condition and it is fully treatable — with the right help at the right time.
Under our Privacy Policy, your account information and play history are fully protected. This information is used only to ensure your safety and to identify potentially harmful patterns of play.
If you have questions about betting, our FAQ page has answers to many common queries. For personal support, contact our 24/7 live chat directly.
Self-limit tools
l44 offers several protection tools that you can activate yourself at any time.
Deposit Limit
Set a maximum deposit amount on a daily, weekly, or monthly basis. Once set, it cannot be increased before the specified period ends.
Time Limit
Decide in advance how long you will play per session or per day. An automatic alert will appear when the set time is up.
Take a Break
If you feel you need a break for a while, you can temporarily close your account for anywhere from 24 hours to 30 days.
Self-Exclusion
If you choose long-term self-exclusion, your account will be completely inactive for the set period and marketing communications will stop.
Betting History Review
Log in to your account at any time to view your full history of deposits, withdrawals, and bets.
Direct Support
Contact the l44 support team via 24/7 live chat or email to request any limit or exclusion — action will be taken promptly.
Warning signs of problem gambling
If any of the following signs apply to you, it is a signal that the time has come to seek help.
Repeatedly trying to play beyond your budget, or placing larger bets to try to recover money you have lost.
Pulling away from family, friends, or work to spend more time gambling.
Taking out loans, dipping into savings, or borrowing money from people you know to keep betting.
Hiding your gambling, lying about your spending, or keeping account details secret from your family.
Feeling restless, anxious, or angry when you cannot bet — becoming mentally dependent on gambling.
Repeatedly trying to stop gambling but being unable to quit.
Gambling affecting your sleep, eating, or daily routine — with an impact on both body and mind.
Where to turn when you are struggling
Asking for help takes courage. You or a loved one can get support through any of the following channels.
l44 Support Team
Contact us in Bengali via l44's 24/7 live chat or email. Self-exclusion or limit requests will be actioned immediately.
Family and Trusted People
Talk openly with a family member or close friend. The support of a loved one is one of the most effective ways to get through a difficult time.
Professional Advice
Seek help from a psychiatrist or counsellor. Gambling addiction is a treatable condition — full recovery is possible with professional support.
What should you do if a family member is struggling?
Are you concerned about a family member's betting habits? Let the l44 support team know — we can add extra protections to the account or suspend it if needed. Contact us directly via live chat or email (in Bengali or English).
Remember: no matter how difficult the situation seems, change is possible with the right support.
Our commitment and responsibility
l44 believes that betting is entertainment — and it should stay that way. That is why our platform does not only offer games and betting opportunities, but also pays attention to every user's wellbeing. If an unusual change in a user's play pattern is identified, our team proactively reaches out.
Our support team works 24 hours a day, seven days a week in both Bengali and English. Contact us via live chat or email for a quick response — from self-limits to self-exclusion, every request is acted on immediately.
No promotion or bonus at l44 targets minors. All advertising and communications are for adults aged 21 and above only. No advertising is run through any channel that could influence children or teenagers.
Responsible gambling is an ongoing process. l44 continuously adds new tools and policies so that users can enjoy a safe environment. Share any suggestions or concerns with us — we will listen carefully.
Remember: never place large bets on impulse while playing, do not immediately try to 'win back' losses, and never go beyond the budget you have set aside for entertainment.